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December 21, 2021

How can your brand create a new digital (and monetizable) footprint right now?

During a global pandemic with storefronts shut down and consumers sheltering at home, it has become more clear than ever how crucial the e-commerce economy is to societies across the world. Although anxiety is high among investors and many small businesses are experiencing unprecedented challenges, there is also massive opportunity for entrepreneurs and brands looking to start new online businesses.

Industries that rely on a mobile consumer population like cameras, luggage, automotive supplies, and party d├ęcor are seeing sharply decreased sales with consumer behavior shifting due to more time spent at home. However, industries like portable fitness equipment, home office furniture and supplies, artisan baking kits, and at-home hair treatments are seeing a massive surge in demand. With that in mind, here are some insights from e-commerce experts on key considerations for anyone looking to start their first online business.

Read the full profile on Forbes: forbes.com/sites/goldiechan/2020/04/09/7-ways-first-ecommerce-business/?sh=2f938f491192

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